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{ There are 2 posts by mullin12 } |
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mullin12
2 posts total | IP Logged
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Detroit Fillmore 12/17. Have been fan since first album. I believe the Fillmore is “potentially” a great venue b/c of its small size. However, the evening was poorly planned/managed. Assuming the prospective of gaining new fans while maintaining older loyal fans; I might have run the show a bit tighter. The newer fans are younger and looking for a crisp/clean organized product they identify through their most important media source, internet. The huge talent and range of JS has the potential to capture this audience.
The product begins with media presentation and the website is good and offers the techy younger crowd an avenue to search and learn more about JS. Once curiosity is triggered they might attend a concert which is key to success for musicians today. The younger fans aren’t buying cd’s, their downloading--free. This is where JS holds potential for great revenue in live performance. Once they buy the ticket and attend they are the ones most likely to spend more money or attend another show and buy JS stuff-- advertising!!
So, JS needs to entertain from the minute they walk through the door. Catch their eye with a huge Satch poster at the entrance or music playing. Whatever it takes to engage them from the very beginning. Once seated they’re looking for stage presence; clean, colorful, shapes, deep contrast and instruments--- something to catch their eye and look for the phenom they’ve discovered that no one else knows about.
For the Detroit show the staff wasn’t even wearing JS shirts. On arrival, only the billboard listing outside said JS, nothing else to feed my brain for what it wanted to see and hear. Even the “memorabilia” table was shabby and reminded me of a second rate scam outfit. This is a potential revenue generator and for sure, young people wearing JS shirts triggers new fans. But again, nothing to tempt the appetite to dig in and engage the upcoming performance. If you can engage them before a note of music is played the music will sound that much better and hook the potential fan—the customer, the food on the JS family dinner table.
So, I was escorted to my seat, (front row box) by a nice staff member—probably the classiest part of the show (outside of the guit playing). Next, the stage appearance. The stage was cluttered and colorless (outside of the lights which themselves poor). There is a difference b/t cluttered and drab and “small/quaint” venue. The former a lack of creativity, the latter a potential barn burner.
The warm up band, OMG, I had to check my ticket to see if I was in the right place. JS, unless offering a opener, should by virtue of his years on stage do a solo show with perhaps an intermission. Much like Rush. I took my daughter, 12 y.o., a musician, and a first timer at a JS concert. She looked at me concerned. I think worried that the whole show might be like the opener. I reassured her. However, no disrespect intended to the opening act. They worked hard and gave it their best.
On to the main act. As I recollect, they ran out to positions, no drama, no JS chord. The rhythm guitarist’s instrument was the first guitar I saw. Not well staged or managed. Billed as an ultimate guitarist, the opening should bring him in, if not by site, by sound, organized and not drowned out by poorly managed lighting and support sound. Another quirk was the poor overlit backlighting non-high def. Even the stage equipment was overbearing.
Joe? Well, you are an awesome performer and artist with brilliant stage presence!! A good set list with a mix of the old stuff and new. The old stuff also had refreshing updates. Clearly the problem doesn’t lie with JS, but management. It was as if they threw together a tour for the new release put in a cheap opening act and ran on the road to sell the album. An updated management approach is needed to keep the diehard fans, like me, bring in a new generation of “Alien Surfers”.
Sincerely,
Michael M.
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Fri Dec 17 '10 7:51:46 pm
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mullin12
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To Mr Satriani,
OMG, fan since first live album. I've been to all your Detroit shows, and the last at the lslk Good job with Kirk, I think he turned out OK.
Big favor Mr Satriani, I LOVE the JS2410, but I am a lefty. Any chance you could recommend they make a few lefties. I think they would sell. Maybe you could do some signed 2410's both righty and lefty. And the profit go to charity??? I'd be first in line.
Thank you for considering.
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Tue Sep 2 '14 10:28:03 pm
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